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☕ The Hidden Detail in the Starbucks Logo That Most People Don’t Know About

You’ve Seen It a Thousand Times — But Have You Ever Noticed This?

Every time you walk into a Starbucks, you’re greeted by the iconic green logo: a crowned, twin-tailed mermaid — or more accurately, a siren. It’s on every cup, every sign, every sleeve. But despite how familiar it feels, there’s a hidden detail in the logo that most people overlook — and once you see it, you can’t unsee it.

Let’s dive into the origins of this mysterious figure and uncover the subtle design choice that ties coffee, mythology, and storytelling together.

🧜‍♀️ The Myth Behind the Mermaid

The Starbucks logo isn’t just a random mermaid. It’s based on a siren from Greek mythology — a seductive sea creature known for luring sailors with her voice and beauty. In 1971, when the company was founded in Seattle (a port city), the original logo was inspired by a 16th-century Norse woodcut of a two-tailed siren.

Why a siren? Because Starbucks wanted a logo that felt connected to seafaring and exploration, themes that align with the journey of discovering coffee from around the world.